Housing and Construction Business

Value Chain of the Housing and Construction Business

Sales/Product Development

Sales/Product Development

Housing and constructions at the Sumitomo Forestry Group are mostly custom-built detached housing designed to each customer’s individual home specifications. We listen carefully to the requests of our customers to propose the best lifestyle based on their wishes. We enhance knowledge of each and every staff member to fully grasp the needs of our customers, and offer multiple communication opportunities such as meetings at model homes and showrooms. We also visualize image of the housing to provide accessible proposals through the adoption of tools such as virtual reality (VR) systems.

The Sumitomo Forestry Group pursues better housing performance from a wide range of perspectives, including earthquake resistance, fireproofing, insulation efficiency and universal design in product development.

Relevant Social Issues

Sales endeavors face the challenge of whether appropriate information can be provided comprehensively to customers. We strive to properly communicate data related to safety, performance and benefits of environmentally-friendly housing in addition to other information to offer proposals customers will be happy with.

Relevant CSR Initiatives

Design

Design

The Sumitomo Forestry Group provides long-lasting, high-quality housing by fully taking into account safety, durability and the environmental impact at the design stage. We have maintained our ratio of houses certified as Excellent Long-term Housing for new custom-built houses through development such as Net Zero Energy Houses (ZEH) and the BF Method up until now.

Relevant Social Issues

The themes in particular for social challenges related to initiatives in the design stage are safety and the environment. We propose safe, secure lifestyles to customers in addition to ensuring we do not neglect considerations toward the global environment, including climate change.

Relevant CSR Initiatives

Materials Procurement

Materials Procurement

The Housing and Construction Business procures a wide range of materials from timber and concrete to kitchens and toilets. For example, this business alone procures and uses 250,000m³ of wood annually. Promoting fair and responsible initiatives for these procurement activities are the social responsibility of the Group.

Relevant Social Issues

We believe that the procurement responsibilities of the Housing and Construction Business should include its business partners as well as upstream supply chain. Therefore, considerations are expansive from labor practices, human rights to environmental issues both in Japan and overseas.

Relevant CSR Initiatives

Construction

Construction

Sumitomo Forestry considers safety while working carefully and efficiently to complete the construction on time for the customers. Therefore, we are building a system to ensure our policies and initiatives are carried out on-site by the construction contractors through thorough implementation of safety training and environmental education.

Relevant Social Issues

Construction sites are bound to face various dangers and occupational injuries. We cultivate the highest level of awareness about “Safety-First” practices and strive to realize accident-free construction sites with the cooperation of a variety of construction businesses. The Housing and Construction Business also takes measures such as the reduction of waste and considerations for the neighboring areas, such as noise and vibrations.

Relevant CSR Initiatives

After-Sales Support

After-Sales
Support

The Sumitomo Forestry Group aims to provide housing residents can live in over the long term by pouring its strength into after-sales support. Therefore, we conduct regular inspections and customer satisfaction surveys for 25 years after homes are delivered to their owners in addition to setting up a call center.

Relevant Social Issues

We believe responsibility for our products (housing) lasts even after delivery as a housing manufacturer. Our Group recognizes maintenance as part of our responsibility for product liability to not only ensure long-term safety and environmental performance but also a home people can live in over the long term.

Relevant CSR Initiatives

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Sustainability Report