Business initiatives that contribute to regional revitalization
Contributions to Regional Revitalization Through Our Business
Sumitomo Forestry Group aims to create value for shared benefit by addressing social and environmental issues through integration of Group resources and existing businesses.
Participation in Regional Revitalization Through Our Business
Sumitomo Forestry Group is participating in lodging and accommodations business of "VISON", one of the largest commercial facilities in Japan, which just opened as a new enterprise tied to regional revitalization in Taki-cho, Mie Prefecture. As joint venture of Vison Hotel Management, in which Sumitomo Forestry, H.I.S. Hotel Holdings and Aqua Ignis, HOTEL VISON and Hatago VISON was opened in 2021.
A total of 201 rooms at the VISON HOTELS, including 6 villas, 155 hotel rooms, and 40 inn rooms. The villa building was selected for the Excellence Award in the non-housing category of the "1st Mie Prefecture Wood Construction Competition (sponsored by Mie Prefecture)" in recognition of the percentage of wood used from the prefecture and its high design quality. Designed in the image of a "detached room," the guest rooms are chic and woody, with black and white as the base color. Guests staying at the VISON HOTELS have access to various restaurants, shopping, and hot bath facilities, allowing them to fully enjoy their trip within "Vison". In addition, by using raw materials that contain natural straw, we adopt environmental impact reducing amenities that reduce plastic usage by 40%, and are engaged in environmentally sound initiatives. Sumitomo Forestry Group positions this project, an industry-government-academia project for regional revitalization, as a model for circular local communities and a recycling-oriented community and town. The development and operation of the accommodation facilities will increase the number of tourists and other visitors to the area, resulting in the local economy being revitalized and new jobs being created. Taking this opportunity, we will promote initiatives for regional development by harnessing know-how of existing businesses while effectively utilizing the distinctive resources and culture of the region.