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Housing Business
Business Overview
The Housing Business has provided quality living environments by expanding long-lasting, high-quality homes since its entry into the custom-built detached housing business in 1975. Currently, Sumitomo Forestry leverages the design skills and technical capabilities cultivated in the custom-built detached housing business to develop a wide range of housing and lifestyle businesses from remodeling and renovations, apartments, real estate management and brokerage, spec homes, greening, and other businesses.




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Number of buildings sold and delivered in Japan
Custom-built detached houses, apartments, spec homes Total8,596 housesCarbon storage amount*
171,967 t-CO2*CO2 storage amount is calculated by categorizing the actual amounts of timber used per tree species for custom-built detached houses, apartments, spec homes, and our Construction Business, and calculating carbon content based on the specific gravity of each tree species
Main Activities within the Housing Business
Sales/Product Development
- Providing custom-built detached houses designed to meet customer needs
- Developing products with improved housing performance in terms of durability, earthquake resistance, fireproofing, insulation efficiency, universal design, and more
Design
- Providing long-lasting, high-quality housing by fully taking into account safety, durability and the environmental impact at the design stage
- Maintaining a high rate of certified Long-life Quality Housing through the promotion of Net Zero Energy Houses (ZEH), the Big-Frame (BF) construction method, etc.
Materials Procurement
- Procuring a wide range of materials from wood to concrete, as well as residential equipment for kitchens, toilets, etc.
Construction
- Working carefully and efficiently to deliver completed buildings to our clients on time, while ensuring safety in daily work
- Building a system to ensure our policies and initiatives are carried out on-site by construction contractors and workers through safety training and environmental education
After-Sales Support
- To provide housing that can be lived in for a long time, we conduct customer satisfaction surveys, set up call centers, offer free periodic inspections for 30 years after handover that could be extended up to the 60th year by performing fee-based maintenance work as part of an upkeep plan after 30 years and extending building warranty every 10 years
Integrated Approach to ESG Initiatives in the Housing Business
The Housing Business provides homes and services to give customers long-lasting peace of mind and safety in life while being environmentally sound in each process from development and design through construction, the use of sustainable wood and construction materials and the execution of construction on safe work sites as important issues.
One of the areas in which we can contribute the most in reducing environmental impact is the reduction of greenhouse gases emissions from housings that people live in. We work to boost ZEH orders to help reduce overall household energy consumption, recommending ZEH that tailors energy saving, energy generation and resilience features to customer needs. In addition, we sell LCCM (Life Cycle Carbon Minus) housing that reduces CO2 emissions to negative levels throughout the life of the home, from the time it is being built to when it is lived in.
Since wood retains CO2 as carbon even after turned into products, constructing wooden houses can be likened to building forests in the city.
Sumitomo Forestry Group contributes to both the decarbonization of our own company and society as a whole through products like LCCM housing and ZEH that harness the ability of trees to absorb CO2 and store carbon in its wood.
ESG Initiatives in the Housing Business
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- Mitigation of Climate Change
- Adaption to Climate Change
- Contributions to Eco Cities Through Greening
- Occupational Health and Safety
- Safety and Quality of Products and Services
- Communication with Our Customers in the Housing Business
- Waste Reduction and Recycling in the Housing Business
- Supply Chain Management
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